3 days, 13 countries, a live stream from the FENDT Forum in Marktoberdorf – this was the first Virtual Dealer Principal Meeting 2020. Still having been scheduled to take place as a face-to-face meeting in April, the event was transformed in just a few weeks into a live digital event featuring fascinating talks, innovative product presentations and lively discussions.
We took on the challenge and translated the event into a digital format: conception, technical implementation, direction, design, stand construction, translations, pre-productions, participant management and much more – a successful start with enthusiastic viewers, increased reach and an emotional connection.
